ARMENIA 2041 started the year 2021 with internal discussions and brainstorming sessions to determine the kind of organization it can become. On a regular basis, the group met to clarify the vision, mission as well as the values needed for ARMENIA 2041.
In early March, the decision was taken to determine the characteristics of “destination 2041” which would shape the future of Armenia and the Armenian nation over the next 20 years. 10 broad goals were developed to describe the desired future state. The most important challenge was to create recognition and mass support around those goals to enable their transformation into the “SDG’s of the Armenian world”.
I together with my team conducted several offline and online events to support this initiative. As a result, we accomplished our goal of mass recognition with more than 100,000 supporters from 108 countries thanks to those conducted events.
Below you may find our results in figures!
Some Figures
Promoted social networks to attract 1,500+ guests (more than 19,000 unique views on social channels)
Attracted an audience on social networks for 50 online discussions and 30 offline meetings with the founders. Total engagement for those events on social media is more than 800,000.
Assisted organization of online and offline events with up to 300 participants